Define our clients target audience: We build websites using a methodology that has been developed and refined over the years across a wide range of projects. We work with you to analyse and document the website functionality, whether you have a clear specification or just a vague idea of what the website should look like. If the client's primary goal is to inform shareholders and partners about their financial accomplishments, the website should speak their language, which is unlikely to be well received by your clients. To put it another way, the "Investments" page should be written in a more formal language to meet visitors' expectations, but that doesn't mean the content and its presentation should be dull. If the client's website's primary audience is the press and mass media, the content will be different. A team page will demonstrate that the company values and rewards their hard work and beneficial initiatives. The employees will most likely seek information about the company's latest news and various employee benefits. The Watchtower Web Design Company London believes that the content and design of our client's corporate websites should be based on the needs of the target audience. As a result, we make it a priority to understand who our clients want to visit their website and provide them with exactly what they are looking for.
Sitemap and wireframe creation: We design your website to be fast, secure, and accessible across all modern browsers and devices. We use frameworks to accelerate the development cycle. A well-designed website is built on a solid foundation, which is provided by the sitemap. It helps our web designers understand the information architecture of the website and explains the relationships between the various pages and content elements. The next step is to gather design inspiration and create a wireframe mock-up. Wireframes serve as a framework for storing the site's visual design and content elements, and they can aid in the identification of potential challenges and gaps in the sitemap. Our team at the Watchtower Web Design Company London ensures that the wireframe and sitemap serve as a guide for content distribution and placement on the website. We ensure that the design is focused on the most important web pages and that the content silos are designed for efficiency to help the website achieve its goals. The Watchtower Web Design Company London team goes through a cycle of reviewing, tweaking, and approving mock-ups until the client is satisfied with the design. After that, we'll slice the final Photoshop mock-up and write the HTML and CSS code for the basic design.
Design, Development and Testing: The design hand-off to the development team is followed by the actual coding process. The platform, database, and framework that you finalize within the planning stage all play a role in the translation of the designs into actual functioning web pages. Once the platform, database, and framework are finalized within the planning stage, play a role in the translation of the designs into actual functioning web pages. Both front-end and back-end development will be focused on during the development phase, with due diligence given to the incorporation of the website content into the design. The front-end coding involves compiling HTML/CSS code and deploying it to run across the server. Testing is an important part of the website design process, and it should happen at the same time as development. Functionality, usability, interface, compatibility, performance, and security testing are all part of the end-to-end website testing process. Functional testing guarantees that all of the website's features are tested against the functional specifications document's requirements. Usability research focuses on the usability, searchability, and usefulness of a website when browsing. Compatibility testing ensures that the website works well on a variety of devices and operating systems, including smartphones and tablets. It's critical that our client's website goes through a thorough testing process and that any problems or glitches that are discovered are fixed before it goes live. The testing process is ongoing, as the platform is updated with new content regularly.
